Edelman has experienced unprecedented growth in recent years – growth that is reflective of the firm’s ongoing evolution from a PR agency into a communications marketing firm. We now offer several specialized areas of expertise, including creative, social, paid media and research to help clients evolve, promote, and protect their brands in the market. By investing heavily in specialty areas – and by focusing on collaboration, agency position, innovation, and establishing a culture of creativity – Edelman is well-positioned to continue to deliver best-in-class work to our clients in today’s complex media landscape.

Do you get excited by technology and how it’s shaping our future?

Edelman is looking for dynamic and talented communications professional based in Toronto to join our team as an Account Executive, working in our Technology sector. The ideal candidate will have hands-on experience in earned media, message development, event management, as well as working knowledge of the consumer technology and B2B categories to join their Technology Team. The ideal candidate will also have a solid grasp of storytelling, familiarity with media and social media analytical tools, and excellent writing skills.

You will be given the opportunity to execute smart campaigns across a diverse account mix including telecommunications, security, gaming, gadgets & entertainment, and enterprise technology.

Responsibilities:

• Demonstrate an understanding of today’s news and media landscape and the ability to think through how best to pitch a client’s story to shrinking newsrooms
• Understand key client information, including business strategy, industry issues, products and services, key customers, and competitors
• Provide client service administration support; attend meetings, handle scheduling logistics, and draft agendas and recaps
• Research, compile and analyze the media landscape as it pertains to technology and business influencers and outlets
• Write, edit and proofread materials including press releases, pitch letters, fact sheets and client correspondence
• Participate in new business process including research, audits and proposal development
• Demonstrate general knowledge of social media tools
• Build lists and pitch media
• Commit to continuous learning through internal and external training opportunities
• Live the Edelman values (the relentless pursuit of excellence, freedom to be constantly curious and courage to do the right thing)

Qualifications:

• A Bachelor’s degree (or higher) in Communications or related discipline from an accredited college or university
• 1-2 years of related experience in earned media or communications experience working on enterprise technology, gaming, gadgets, or consumer technology client files
• Excellent knowledge of the media landscape in Canada
• An understanding of the role of communications and PR agencies, experience in agency considered an advantage
• Media relations experience would be valuable, as well as an understanding of how to compile and showcase media results with proactive analysis of message pull-through, tone of coverage, etc.
• Solid grasp of all basic public relations tools, and how they affect the client; experience using media monitoring tools and conducting coverage analysis is a definite asset
• Fundamental understanding of media outreach assignments, with the ability to apply experience and initiative to develop appropriate media strategies
• Understanding of how to compile and showcase media results with proactive analysis of message pull-through, tone of coverage, etc.
• Excellent writing skills across various formats and media
• Proficiency with MS Office, MS Excel and MS PowerPoint is required
• Great references from past employers
• A smart mind for business (it is why we’re here, right?)

Edelman Canada is committed to the safety and well-being of our employees and to preventing the spread of COVID-19 in our workplaces. We are therefore requiring that all new hires as of October 1, 2021 be fully vaccinated against COVID-19, and provide proof of vaccination as part of the hiring process, in accordance with our policies and applicable laws. Edelman Canada also has policies and procedures in place to accommodate employees and applicants who are unable to be vaccinated for medical or other reasons protected by applicable human rights legislation.

If you are passionate about the technology industry and bring earned media experience, please send your résumé, and cover letter (optional). Only those candidates short listed for an interview will be contacted. Thank you for your interest in working with Edelman Canada.

ACCOMMODATIONS:

Edelman is committed to accessibility and equal opportunity in its recruitment processes. If you require accommodation to participate in this recruitment, please contact hr.toronto@edelman.com.

Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead and act with certainty, earning the trust of their stakeholders. Our honors include the Cannes Lions Grand Prix for PR; Advertising Age’s 2019 A-List; the Holmes Report’s 2018 Global Digital Agency of the Year; and, five times, Glassdoor’s Best Places to Work. Since our founding in 1952, we have remained an independent, family-run business. Edelman owns specialty companies Edelman Data & Intelligence (DxI) and United Entertainment Group (entertainment, sports, lifestyle).

For more information please visit: www.edelman.com